Gippsland Solar
Seen has guided Gippsland Solar's marketing strategy, brand and creative since its inception in 2012. The latest challenge involved changing consumer perception of the company to an 'intelligent energy supply' brand rather than strictly a 'solar' company. The new 'your energy' tagline was introduced to drive this change, along with key messages around energy cost, storage, security and smart energy management.
Work Completed
- Brand Strategy
- Brand Design
- Web Design
- Web Development
- Collateral
- Photography, Video
- Media Strategy
- Media Budgeting
- Media Buying
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